Communities have origins, stories, connections to family, institutions, the land and weather. They function or fail in a particular economy. Effective planning begins with a commitment to listening and research. Communities are complex organisms made up of human transactions, both private and public. The quality of a community is measured in its resident’s well-being and members sense of belonging, in their pride and legacy, in their sense of security and opportunity for growth. This is the planning goal; to affect these deeper measures of quality. Transportation, infrastructure, tax revenue, access to food, jobs or recreation are systems; tools and resources to make a better community. Too often planners think the systems are the community and overlook the deeper needs, stresses, and desires that characterize a community. Understanding these is essential for health revival and growth.